Bunch Of 20 Pink Roses
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Description
Twenty pink roses in a hand-tied bunch. No chocolates. No teddy bear. No wrapping. No vase. Just twenty roses and foliage, stems gathered in a spiral, delivered as a bunch. At $50 this is the most roses per dollar in the entire collection and the only twenty-stem product that arrives as nothing except flowers. Sixteenth most popular across all of Bali, third to Kerobokan.
$50.00 USD. Same day delivery, seven days a week, across all Bali locations including Seminyak, Canggu, Kuta, Ubud, Denpasar and Nusa Dua. Twenty pink roses arrive hand-tied with green foliage as a bunch.
What Arrives
Twenty pink roses in warm medium pink, partially to mostly open with the layered petals visible and centres still spiralling. The pink is the same warm shade used across the twenty-rose range. Clear, soft, reads as pink from across a room. Not the cool lavender-pink of our 12 Pink Roses and not a hot or neon pink. The roses are packed tightly into a rounded dome, blooms pressing against each other so the bunch reads as a solid mass of pink from above. Broad green leaves sit behind and around the edges of the dome, framing the roses. The foliage is generous enough that the bunch looks full from every angle but the leaves sit lower than the blooms so the pink dominates. No baby's breath. No decorative grass. No filler of any kind between the roses. Just pink blooms and green leaves.
$2.50 Per Rose
The maths on this product is where it gets interesting. The 6 Red Rose Arrangement at $35 works out at about $5.80 per rose. The 12 Red Roses Bunch at $38 is roughly $3.15. The 20 Pink Roses + Chocolates at $63 includes a chocolate box that accounts for part of the price. This product strips everything away. Twenty roses. Foliage. Nothing else. At $50 that is $2.50 per rose, which is the lowest per-stem cost in the collection.
The reason the per-stem cost drops at twenty is partly colour and partly volume. Pink roses wholesale for less than red because the grading is more forgiving. A red rose with uneven pigment gets rejected. A pink rose with slight shade variation across the petals still reads as pink. The colour tolerates more variance, which means fewer rejected stems per batch, which means a lower cost per stem that lands on the bench. At twenty stems the volume discount from the wholesaler also kicks in. I buy more pink roses than any other colour because pink outsells red across the entire island. That buying volume means a better rate, and this product is where that rate shows up most clearly in the retail price.
A woman in Kerobokan sends me a WhatsApp every three weeks. Same message every time: "The usual please." The usual is this product. Twenty pink roses, no card, no extras, delivered to her own address. She is not sending them to anyone. She buys them for her own living room. I asked her once why she chose twenty over twelve. She said twelve looked fine for the first day but by day three, when three or four roses had dropped, the vase looked half empty. With twenty, she loses three or four roses over the week and the vase still looks full on day five. She is buying for longevity, not for a single moment of impact. That is a completely different buying logic from someone sending a gift. Gift senders want the flowers to land big on delivery day. This customer wants the flowers to look good on Thursday when she comes home from work, four days after they arrived.
Third in Kerobokan
Kerobokan sits inland from Seminyak, north of Legian, and south of Umalas. It has none of the beach access that drives tourism to the coastal strips. No surf breaks. No sunset bars. What Kerobokan has is villas. Hundreds of them, set along narrow lanes behind high walls, occupied by expat families who moved here for the space, the quiet, and the fact that a four-bedroom villa with a pool costs less per month than a two-bedroom flat in Sydney or Singapore.
The Kerobokan buyer profile is different from every other area. In Canggu, the top products are combos with bears and chocolates because the orders are gifts from partners overseas. In Nusa Dua, the mixed-colour roses sell because the sender does not know the room decor and needs a colour that works everywhere. In Kerobokan, the buyers are locals. Not tourists. Not short-stay visitors. People who live here year-round and buy flowers the way they buy groceries. Regularly, without ceremony, for their own homes.
That buyer does not need a teddy bear. A bear sits in a corner and collects dust after the first week. That buyer does not need wrapping because the roses go straight from the delivery into a vase that has been sitting on the kitchen counter since the last bunch wilted. And that buyer does not need chocolates because they are buying flowers for the house, not assembling a gift package for someone else. What they need is the most roses at the best price with no extras inflating the cost. This is that product.
Ayu tracks order patterns by area and Kerobokan stands out for one reason that no other area matches: the percentage of orders going to the sender's own address. Across Bali, roughly eighty to eighty-five percent of orders are gifts. Someone in Melbourne orders for someone in Bali. A husband orders for a wife in a different part of the island. A friend sends a birthday delivery. In Kerobokan, the self-purchase rate runs closer to forty percent. People ordering flowers for themselves. For their own dining tables, their own living rooms, their own villa entrances. And when someone buys flowers for their own home, the buying logic flips completely. They stop caring about presentation and start caring about value per stem. They do not need a card because they wrote the card. They do not need a bear because they are not impressing anyone. They need twenty roses that will hold colour for five days in a vase on a teak table next to the pool. This product is designed for that buyer, even though it was not designed for them on purpose. It ranked third in Kerobokan because Kerobokan figured out what it was for before I did.
Compared to the Other Twenty-Rose Products
The 20 Pink Roses + Chocolates at $63 is our number one product across all of Bali. It adds a box of assorted chocolates beside the same twenty roses. The chocolates make it a gift. Without them, this product is flowers and nothing else, which is why gift senders tend to choose the combo and home buyers tend to choose this.
The 20 Pink Roses + Teddy at $68 adds the tan bear instead of chocolates. It ranks strongest in resort areas where the bear gives the recipient something to keep after the roses fade. The 20 Pink Roses + Teddy + Chocs at $83 adds everything. That triple combo ranks first to BIMC Hospital where the emotional weight of the occasion justifies the highest price point.
This product sits at the base of the twenty-rose range. Same roses. Same foliage. Same hand-tie. Same Ayu. Just less of everything around the roses. For some buyers, less is exactly what they want.
The Foundation Story Behind Twenty Stems
When I started this business in 2013 from the shop on Jl. Camplung Tanduk in Seminyak, I sold roses in threes, sixes, and twelves. Twenty was not a count I offered because twenty roses in a hand-tie requires a different technique from twelve. Twelve stems spiral neatly and tie at one point. Twenty stems need a wider spiral, a second pass to check that the inner roses are not being crushed by the outer ones, and a tie point that holds under more weight. I added the twenty-stem count in 2015 after a customer asked me to make a pink bunch as large as I could for under sixty dollars. I tied twenty stems, looked at the result, and realised the jump from twelve to twenty was not incremental. It was a different product category. Twelve looks like a bouquet. Twenty looks like an event.
Who Buys This
Kerobokan residents buying flowers for their own homes on a regular cycle. Expats in Berawa, Pererenan, and Batu Bolong who want volume without extras. Birthday senders who know the recipient does not want a teddy bear. Anniversary orders where the roses carry the message alone. International senders to Jimbaran, Sanur, Tabanan, and Gianyar who want the biggest bunch at the best price. Anyone who has looked at the twenty-rose combos and thought "I want the roses, skip the rest."
For the same roses with a chocolate box, see the $63 combo. For gift packages with bears, browse the full gift range. For the complete rose collection from one stem to sixty, see all roses.
Care
Place the bunch in a large vase with fresh water immediately. Twenty stems need a wider vase than twelve. A narrow vase will force the stems together and crush the lower blooms against each other. Use a vase where the opening is wide enough for the stems to spread slightly at the base. Trim half a centimetre at a diagonal from each stem. Strip all foliage below the waterline. Change the water every two days and re-trim on day three. The roses will open further over days two and three and reach full bloom by day four. Expect five to six days of vase life in a cool spot away from direct sunlight and ceiling fans. Air conditioning extends life by a day.
Delivery
Same day delivery across all areas of Bali. Morning orders placed before midday arrive by evening. Seven days a week including Sundays and holidays. Delivery to Pecatu, Gianyar, and everywhere in between. Questions? Call +62 813 3862 5637 or visit the contact page.